EditShare, QScan and IMF Transcoding:

The Business Benefits of IMF, why use it?

The Business Benefits of IMF guide, produced in partnership with EditShare, highlights the financial and operational benefits of adopting IMF as a delivery standard for facilities producing content for a global audience.

The guide has been developed with the current Society of Motion Picture and Television Engineers (SMPTE) standard in mind, as well as the new IMF for Broadcast and Online specification that is being developed by SMPTE and the DPP.

IMF for Broadcast and Online makes it possible to automate the content supply chain, eliminate the unnecessary creation of multiple versions, enable workflow efficiencies and reduce QC and archive storage requirements, while maintaining the quality of the original asset. The result is significant cost and time saving.

The Business Benefits of IMF

The Business Benefits of IMF is produced in partnership with EditShare and our new QScan Automated Quality Control family of products. The guide provides an introduction to IMF, explains how IMF works, outlines the problems IMF solves and the benefits it brings and looks at the path to implementation of the new IMF for Broadcast and Online specification.

IMF represents a new level of efficiency within our industry. At EditShare we are delighted to be at the cutting edge of this new evolution,” comments Howard Twine, Director of Software Strategy, EditShare. “As a member of the DPP’s IMF work stream, we have been able to input into the development of the IMF specification and this report on the tangible business benefits of IMF to customers. Our QScan range of Automated Quality Control products will help deliver this kind of efficiency to any media workflow. Users will be able to roll out technologies like IMF in a much more agile and less disruptive way.”

Following the publication of the IMF for Broadcast & Online specification by SMPTE, the DPP will launch a compliance testing programme for IMF for Broadcast & Online tools. This will provide buyers and sellers with the confidence that DPP tested tools and IMF packages will be interoperable and can be exchanged internationally, thereby delivering the benefits outlined in The Business Benefits of IMF.

QScan solutions are available in three different levels, enabling everyone to AQC their content and make sure it meets broadcast and delivery standards.